I recently had the chance to visit Chantelle Allonby, head designer and creative director of Veronica B, to check out their latest range for XYNZ magazine. Their SS14 collection, 'Dripping in Gold' is their first that features all clothing and accessories designed by Veronica B themselves. Key elements include chunky chained bracelets, glistening body armour, metallic leather and a pop of hot pink. Read on to find out more about the label & the new collection!
Where did the name Veronica B come from?
Veronica B stems from Maureen’s (owner of label) very own middle name, with the initial of her last name. She mentioned the name and it just stuck. Veronica B, if she was a real person, is the epitome of who we design for and keep in our mind. As we develop, so does she.
Who is the Veronica B girl?
The Veronica B woman is someone who likes the finer things in life, but is also fun and down to earth. She doesn’t do things by halves, she works hard and partys even harder. Not only is she adorned in gold and sparkle, her heart and personality radiate such beauty too.
Can you tell us more about your latest collection & what inspired it?
The collection is inspired by empowering women, and the sexuality a strong women has. Think Cleopatra, Grace Jones, Beyonce… we wanted everyone to feel in charge and powerful in this seasons looks, because that is what being a women is all about.
What is your personal favourite item from the collection?
The white and pink bralettes, I want both of them! I would even love one made in soft black leather. This piece is perfect for summer and I've been coming up with lots of different tops and body armour pieces from the collection I could team with it.
Where can we purchase your pieces from?
We have just launched a very impressive new website where you can buy everything! Plus you can find our stockists here.
What do you have planned for the immediate & distant future of Veronica B?
We have some exciting stuff coming up; our dog accessory range for Veronica B will be launching shortly, and we have also been working really hard on a fine jewellery collection, which is looking very beautiful. I would love to grow Veronica B as much as possible, potentially into homewares next! Watch out, it’s a Veronica B takeover!
Giveaway time!
Giveaway time!
Head on over to this article at XYNZ magazine (scroll to the bottom) to find out how you can win 3 pieces from the new 'Dripping in Gold' collection. I promise that it's super simple to enter and the pieces are simply stunning!
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